SEO Audit Statement of Work
Every check a real audit covers, plus the line between findings and implementation. Hold any agency to it.
Most SEO Is a Reporting Exercise
You’ve been here before. Monthly reports full of green arrows. Ranking increases on keywords that don’t drive leads. Technical audits that sit in a PDF. SEO agencies that treat your site like a checklist — not a revenue engine.
Rankings Without Revenue
Page-one rankings on informational keywords that never convert. Traffic that looks good in a dashboard but doesn’t move the business.
Siloed Execution
SEO team fixes technical issues. Content team writes disconnected articles. Dev team doesn’t implement schema. Nothing connects back to conversions.
Technical Debt Ignored
Slow load times, poor Core Web Vitals, broken tracking, weak site architecture — the bottlenecks that choke organic growth before content even gets indexed.
Six Pillars. One Revenue System.
Every SEO lever — from crawlability to content to links to local — wired together to drive measurable business outcomes.
Technical SEO
Site architecture, crawlability, indexation fixes, and Core Web Vitals optimization. We make sure Google can find, understand, and rank every page that matters.
Crawl Errors CWV Indexation Architecture
Keyword Strategy
Keyword mapping, search intent analysis, and content gap identification — targeting the queries your buyers actually use, not just the ones with the highest volume.
Intent Mapping Gap Analysis Priority Matrix
On-Page SEO
Title tags, meta descriptions, heading structure, and internal linking — every on-page signal optimized to reinforce relevance and distribute authority.
Title Tags Internal Links Headings
Content Strategy
Topic clusters, content calendars, and search-intent-aligned publishing plans. We’ve produced 1,800+ articles and earned 500M+ search impressions through content-driven SEO.
Topic Clusters Calendars Intent Alignment
Link Building
White-hat outreach, digital PR, guest posting, and broken link building. We earn authoritative backlinks that move the needle — not spammy link packages.
Digital PR Guest Posts Broken Links
Local SEO
Google Business Profile optimization, local citation building, and review management — dominating the local pack for service-area businesses.
GBP Citations Reviews
Numbers That Speak for Themselves
850+
Clients Served
500M+
Search Impressions
10,000+
Sites On Our Plugins
$38M+
Revenue Influenced
Featured Case Study
WordPress Rebuild + SEO Overhaul
A complete technical and SEO overhaul for a high-traffic WordPress site — addressing speed, architecture, and conversion bottlenecks simultaneously.
Completed
Load Time
4.2s 1.1s
74% improvement
Conversions
+38%
Conversion rate lift
Organic Traffic
+210%
12-month organic growth
Content Production Engine
Position 3 · 4.2K monthly visits
Position 1 · 8.7K monthly visits
In production · Est. 3.1K monthly
Drafting · Est. 5.4K monthly
1,847 articles published
500M+ search impressions
Not Just Technical Fixes — A Content Engine
Gatilab’s SEO model leans heavily into content-driven organic growth. We don’t just optimize existing pages — we build editorial systems that produce intent-mapped content at scale.
Topic cluster architecture that builds topical authority around your core service areas
Editorial articles, landing pages, and pillar content mapped to every stage of the buyer journey
Content calendars aligned with seasonal demand, competitive opportunities, and revenue goals
1,800+ articles produced, 850+ clients served, 500M+ search impressions earned — a track record of content that compounds
Built for Businesses That Need More Than Rankings
Gatilab isn’t a fit for everyone. We’re built for companies that see search growth as a systems problem — not a monthly checklist.
SaaS
Product-led growth through organic acquisition and topic authority
Ecommerce
Category page optimization, product SEO, and conversion-driven content
Local Business
Local pack dominance, GBP optimization, and location-specific content
Service Brands
Lead generation through educational content and trust-building authority
WordPress Sites
Performance optimization, maintenance, and migration paired with SEO
Search Growth as a Systems Problem
Most agencies hand you a PDF audit and a monthly report. We build an operating system for organic growth — where better crawlability, better pages, better content, better links, and better conversion paths all reinforce each other.
One Team, Full Stack
No splitting SEO, content, dev, and CRO across four vendors. One team that owns the outcome.
Revenue-First KPIs
We measure organic revenue, conversion rate, and cost per acquisition — not just keyword positions.
Compounding Returns
Content, links, and authority compound over time. We build assets that appreciate, not campaigns that expire.
Ready to Turn Search Into a Revenue Channel?
Get a free technical SEO audit with actionable recommendations — no sales pitch, no obligation. We’ll show you exactly what’s holding your organic growth back.
Full Technical Crawl
Indexation, crawlability, architecture, and Core Web Vitals analysis
Keyword Opportunity Map
High-intent keywords your competitors rank for that you don’t
Prioritized Action Plan
Ranked by revenue impact — not difficulty or vanity
SEO Services Across 110+ Cities
We provide specialized SEO services tailored to local markets across India. Find your city below.
Agra Ahmedabad Aligarh Allahabad Almora Amritsar Amroha Arrah Aurangabad Ayodhya Azamgarh Bahraich Ballia Banda Bangalore Barabanki Bareilly Basti Begusarai Bettiah Bhagalpur Bhopal Bhubaneswar Bihar Sharif Budaun Bulandshahr Buxar Chandigarh Chennai Chhapra Coimbatore Darbhanga Dehradun Delhi Delhi NCR Deoria Etawah Faridabad Fatehpur Firozabad Gaya Ghaziabad Goa Gonda Gorakhpur Gurugram Guwahati Hajipur Hapur Hardoi Hyderabad Indore Jaipur Jalandhar Jaunpur Jehanabad Jhansi Jodhpur Kanpur Katihar Kichha Kishanganj Kochi Kolkata Kushinagar Lakhimpur Kheri Lucknow Ludhiana Madhubani Madurai Mangalore Mathura Meerut Mirzapur Moradabad Motihari Mumbai Munger Muzaffarnagar Muzaffarpur Mysore Nagpur Nainital Nashik Nawada Noida Orai Patna Pratapgarh Prayagraj Pune Purnia Rae Bareli Raipur Rajkot Rampur Ranchi Rudrapur Saharanpur Saharsa Samastipur Sasaram Shahjahanpur Sitamarhi Sitapur Siwan Sultanpur Surat Thane Thiruvananthapuram Udaipur Unnao Uttarakhand Vadodara Varanasi Vijayawada Visakhapatnam
SEO questions, answered.
Clear answers about scope, timing, pricing, reporting, and what SEO can realistically change.
How long does it take to see results from SEO?
Most clients begin seeing measurable improvements in organic traffic within 3–6 months. Competitive niches may take longer, but we focus on quick wins early—fixing technical issues, optimizing existing content, and targeting low-competition keywords—so you see traction while the long-term strategy builds.
What is included in your SEO services?
Our SEO services cover technical SEO audits, on-page optimization, keyword research and strategy, content planning, link building, Core Web Vitals optimization, and monthly reporting. Every engagement is tailored to your site’s current state and business goals.
Do you guarantee first-page rankings?
No ethical SEO provider can guarantee specific rankings because search algorithms change constantly. What we guarantee is a proven, data-driven process that has delivered results for 850+ clients. We set realistic targets and report transparently on progress.
How much does SEO cost?
Our SEO engagements start at ₹25,000/month for small businesses and scale based on scope, competition, and the number of target keywords. We provide a detailed proposal after understanding your goals during a free consultation.
Will SEO work for my local business?
Absolutely. Local SEO is one of our strengths. We optimize Google Business Profiles, build local citations, target geo-specific keywords, and create location pages that help you dominate search results in your service area.
What tools do you use for SEO?
We use a combination of industry-standard tools including Ahrefs, Screaming Frog, Google Search Console, Google Analytics, Rank Math, and proprietary analysis scripts. The exact toolset depends on what your site needs.
Do I need SEO if I already run Google Ads?
Yes. Paid ads stop generating traffic the moment you pause spending. SEO builds a compounding organic asset that delivers traffic 24/7 without ongoing ad costs. Most successful businesses use both channels together for maximum visibility.
How do you report on SEO progress?
We provide monthly reports covering keyword rankings, organic traffic trends, technical health scores, backlink growth, and conversion metrics. You also get a live dashboard and direct access to our team for questions anytime.
Do you optimize for ChatGPT and AI Overviews too?
Yes, and it is a separate engagement rather than a bolt-on, because the work is different. Classic SEO earns rankings; getting quoted by ChatGPT, Perplexity, and AI Overviews depends on entity clarity, structured data, and being citable at the passage level. Our AI search optimization service covers SEO, AEO, and GEO in one program, starting with a citation baseline.
Take the SEO templates, even if you never hire us
Free to download, no email required. Most people shopping for SEO cannot tell a real scope from a padded one, which is how bad agencies keep winning. These are the documents we use internally. Use them on us, or on whoever you end up hiring.
Marketing Audit Worksheet
A seven-part scored audit that ends in three things to fix, not a deck of observations.
Retainer Agreement
Rollover caps, service levels, and reporting commitments. The terms that decide whether a retainer is worth renewing.
If you would rather have this done than do it yourself, tell us what you are working on. If not, the templates are still yours.