The Complete Guide to Value-Based Pricing
Most freelancers and agencies price wrong. They calculate costs, add margin, and call it pricing. Or they check competitor rates and match them. Both approaches leave money on the table.…
Most freelancers and agencies price wrong. They calculate costs, add margin, and call it pricing. Or they check competitor rates and match them. Both approaches leave money on the table.…
Hourly billing has a ceiling. You can only work so many hours. Raise rates and you eventually price yourself out. There's a limit to how much any client will pay…
Revenue is vanity. Profit is sanity. A service business can generate impressive revenue while the owner barely survives. What matters isn't how much comes in, but how much stays. Profit…
Most freelancers and consultants are underpriced. They set rates when starting out, then never revisit them despite gaining experience, improving skills, and delivering better results. Years pass. The same rate…
You're probably charging too little. I don't know your product. I don't know your market. But statistically, most SaaS founders undercharge. I did too, for years. Here's why underpricing happens…
Pricing is the hardest decision in SaaS. Get it wrong, and you either leave money on the table or price yourself out of deals. Most founders agonize over features and…