What is Brand Salience and Why It Matters for Your Business

Name: Gaurav Tiwari
Address: Plot No. 8, Tibba, Mehraya Road, Near Devasthali Vidyapeeth, Lalpur, Rudrapur, Uttarakhand, 263148, India
Telephone: +919058484301
Price range: $$

Brand salience is the degree to which your brand comes to mind when a consumer thinks about a particular product category. It is a measure of the likelihood that your brand will be noticed or recalled in buying situations.

Learn what makes brands memorable and how to increase your brand salience.