Branding

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How to Fire a Client (The Right Way)

Nobody teaches you this part. Business courses cover finding clients, landing clients, impressing clients. They skip the moment when you realize a client relationship is unsalvageable and you need to…

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How I Prepare for Client Calls

Bad client calls happen when you show up unprepared. You fumble for project details. You can't answer basic questions. You look like you don't care about their project. Good client…

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How I Structure Client Presentations

Most client presentations are boring. Slide after slide of features nobody asked about. Screenshots without context. Technical details that make eyes glaze over. I've sat through enough bad presentations to…